Viamark is proud to be a corporate sponsor of the The Heart Ball. The Heart Ball is the premiere fund raising event for the Mid-Atlantic chapter of the American Heart Association. The Heart Association needed help in raising awareness, increasing participation and ultimately, increasing donations. They askedViamark if we could help grow the event.Through our strong relationships with the media, the local ABC affiliate became the on air sponsor and their anchors hosted the event. Viamark produced a tear inducing video, designed to show why donating to the Heart Association is so important. The video was played right before the "Open your Heart" portion of the event, where individual donations were asked for. Last year this segment raised $6600, this year, after the video, it raised $24,000! Viamark's video was a game changer.Attendance doubled, donations increased 15% over their goal, the video has been shared far and wide, and it was their best fund raising year yet. We were told by the the American Heart Association, that: "Viamark has heart."Take a look at the video and see how Viamark can help your organization have heart.[embed]https://www.youtube.com/watch?v=WIAq3KNR9v0[/embed]