Your website is the first impression that potential customers have of your business! It should be inviting, informative, and engaging. A professional web design from Viamark Advertising can make all the difference in how customers perceive your business and how likely they are to purchase from you. From Viamark New Bern, marketing agency New Bern, here’s why web design matters.

Credibility and Professionalism

When potential customers visit your website, they form an opinion about your business within seconds. One study found that 75% of consumers judge a business based on its website design. If your website is outdated or unprofessional-looking, people may believe you aren’t a serious business. They might think you don’t care about the quality of your products or services and move on to another company. On the other hand, if your website reflects the professionalism of your business, then visitors will have confidence in what you offer. If you haven’t updated your site in a few years-or worse, in a few decades-it may be time for a Viamark Advertising re-design.

Usability and SEO

A well-designed website should be easy to use and navigate. Visitors should be able to easily find what they are looking for without becoming frustrated or confused, which can lead to high bounce rates. It also helps with SEO (search engine optimization) because search engines prefer websites with intuitive designs that make it easier for users to find information quickly and accurately. If a website has a complicated layout or confusing navigation menu, search engines will penalize it by lowering its ranking in search results pages. An agency like Viamark Advertising is skilled in both technology and marketing and has the experience to make sure your website is built with sound SEO strategies.

Responsive Design

At Viamark Advertising, we know it’s no longer enough just to have a desktop-friendly version of your website; it must be mobile-friendly as well! Responsive design means that a website automatically adjusts its size and layout depending on the device being used - desktop computer, laptop, tablet, or smartphone - so that users get the best experience possible regardless of the device they are using. Not only does this help create better user experiences, but it also helps improve SEO rankings.

Viamark New Bern | Viamark Advertising

Web design is a crucial part of creating a successful online presence for any business. By investing in quality web design services from professionals like Viamark Advertising, you can ensure that your online presence is set up for success. Ready to bring your business to new heights in 2023? Viamark New Bern can help! To schedule a consultation with our marketing agency New Bern, visit our website today.